Computex 2016: AMD Press Conference Live Blog
by Ian Cutress on May 31, 2016 9:58 PM EST- Posted in
- GPUs
- AMD
- Computex_2016
11:05PM EDT - I'll wrap it up here, write up the Q&A later if something new is said.
11:00PM EDT - Now for a photo and a QnA
10:59PM EDT - Now a video on Zen
10:59PM EDT - (all anyone is going to see is a generic PC)
10:59PM EDT - Zen boxes just off stage
10:59PM EDT - 'I could not be more proud of the engineers at AMD'
10:58PM EDT - Zen is alive and on track
10:58PM EDT - 7th Gen shipping today
10:58PM EDT - RX 480 on sale June 29th
10:57PM EDT - 'You thought 2016 was good so far? You haven't seen anything yet'
10:57PM EDT - Will have to wait a few months for something more
10:57PM EDT - Very early in bringup
10:57PM EDT - Embedded is important too
10:57PM EDT - 8th Gen notebook will be Zen
10:56PM EDT - Server samples to high profile customers in weeks, wider sampling in 3rd Quarter
10:56PM EDT - Obviously an engineering sample
10:55PM EDT - 8C/16T, AM4 Desktop, 40% more IPC
10:55PM EDT - Summit Ridge APU, video was on Zen silicon
10:54PM EDT - There's a chip on stage
10:53PM EDT - (early pre-alpha is my addition, I assume)
10:53PM EDT - Tapeout earlier this year, early pre-alpha qualification
10:53PM EDT - The industry needed a new high performance CPU
10:53PM EDT - Zen
10:52PM EDT - OK one more thing being discussed
10:52PM EDT - No release dates?
10:52PM EDT - Going over RX / Polaris and 7th Gen
10:51PM EDT - Lisa Su back on stage
10:49PM EDT - A9, A10, A12, and Radeon R7 445
10:49PM EDT - Dell Inspiron 5000 Series starting at $399
10:49PM EDT - Ray Wah, VP Consumer Product from Dell
10:48PM EDT - Didn't actually say the name. But it's the HP Envy x360
10:48PM EDT - AMD Graphics in HP Omen desktop products
10:47PM EDT - Now VR
10:47PM EDT - Fast charging: 90% in 90 minutes
10:47PM EDT - 9hrs battery
10:47PM EDT - IR Camera for log on
10:47PM EDT - Fully convertible
10:46PM EDT - Directly bonded screen
10:45PM EDT - Now the premium product
10:45PM EDT - A9 to A12 with discrete graphics
10:45PM EDT - Millennials want products that match their style
10:44PM EDT - Josephine Tan, VP Consumer PRoduct Management from HP on stage
10:42PM EDT - Well, the just closed Lionhead, right?
10:42PM EDT - MS Studios is very busy
10:41PM EDT - Want to make W10 feel more connected
10:41PM EDT - New features in the anniversary on W10 update
10:40PM EDT - on Win10
10:39PM EDT - Over 9 billion hours of gaming since launch
10:39PM EDT - Cortana has answered 6 billion questions
10:39PM EDT - On track for 1b in the future
10:39PM EDT - Ryan: Show of hands of who likes Windows 10
10:39PM EDT - Over 300m active devices using Win10
10:38PM EDT - Only a few people put up their hands to those running W10
10:38PM EDT - Deep collaboration to make W10 as great as possible
10:38PM EDT - One of the first people to call Matt about W10 in development was AMD
10:37PM EDT - Bringing W10 features and premium experience to more and more users
10:36PM EDT - Matt Perry, Partner Group Manager at Microsoft on stage
10:36PM EDT - Talking A9, aka Stoney Ridge
10:35PM EDT - 1 in 4 notebooks are under $400
10:35PM EDT - Now talking value segment
10:35PM EDT - AMD"s branding is all on '7th Gen'
10:34PM EDT - Productivity and Efficiency Demo
10:33PM EDT - DDR4, better AVFS
10:33PM EDT - Over +50% CPU perf in Cinebench compared to FX-7500 / Kaveri
10:32PM EDT - LOL is bigger than DOTA2 in Taiwan I think
10:32PM EDT - Now League of Legends
10:31PM EDT - A couple of demos. Video streaming and gaming
10:31PM EDT - New 7th gen at the same power offers +50% GPU perf over an i5-6500U
10:29PM EDT - 4K and HEVC support, top to bottom support
10:29PM EDT - We want to be in every pixel
10:29PM EDT - Dell and HP will announce products
10:28PM EDT - over 3b transistors for Bristol Ridge
10:28PM EDT - Announcing 7th Gen
10:27PM EDT - 1st Gen was Llano in 2011
10:27PM EDT - That's about 2.5B hours/day
10:27PM EDT - ' We want all of those 10 trillion seconds to count'
10:26PM EDT - '10 Trillion seconds of PC use every day'
10:25PM EDT - Jim Anderson, SVP GM Computing and Graphics
10:25PM EDT - Now up, APU
10:24PM EDT - Entire GPU stack info is coming out in the next few weeks
10:24PM EDT - Ryan: Are we still going to have vendors seriously pitch multi-GPU given all of the problems in the past year?
10:24PM EDT - 'Polaris is a giant step forward'
10:23PM EDT - 1080p Max settings I think
10:22PM EDT - The one on the right is GTX 1080 for $700, the one on the left for under $500
10:22PM EDT - Two live demos of Ashes at $700
10:21PM EDT - Now a stab at $700 products
10:20PM EDT - Doom will have exclusive features on Polaris... ?
10:20PM EDT - 'Won't need a $700 to enjoy Doom at high frame rates'
10:20PM EDT - HDR support in id Tech 6
10:19PM EDT - Polaris + Vulkan will allow people to play Doom on their laptop on the train home
10:19PM EDT - Doom developers on video talking about Polaris and Doom on Vulkan
10:18PM EDT - RX480 is designed to deliver premium experiences
10:17PM EDT - Freesync, Async Compute and mGPU
10:17PM EDT - Radeon Software + DX12 + Vulkan + GPU open
10:16PM EDT - 150W
10:16PM EDT - DP 1.3 and DP 1.4
10:15PM EDT - $199 is the 4GB GDDR5 edition
10:15PM EDT - over 5 TFlops in a $199 card
10:15PM EDT - "Built like a $500 card"
10:15PM EDT - RX480
10:15PM EDT - Build for premium gaming
10:14PM EDT - $199
10:14PM EDT - Now POLARIS
10:13PM EDT - Deliver High perf, low cost, low power: then VR for everyone
10:13PM EDT - Ryan: So after bringing down video card costs, bringing down headset costs will need to be the next big effort
10:13PM EDT - But also VR development on a large scale is needed
10:13PM EDT - AMD's goal is to power the next 100m VR gamers, and they want it today
10:12PM EDT - Most gamers consider VR equipment too expensive and gamers get left behind
10:11PM EDT - only 1% of 1.3b gamers can do VR because most users buy GPUs at $100-$300
10:11PM EDT - The problem with VR is that for most people, it's something they read about but do not experience
10:10PM EDT - Getting updates to gamers ASAP
10:10PM EDT - VR for the first 100m consumers
10:10PM EDT - Making the next 250m PC Gamers
10:10PM EDT - The vision for PC Gaming
10:09PM EDT - PC Gamers adapt to technologies
10:09PM EDT - Three principles: Passion, Persistence and Play
10:08PM EDT - 'How can we get market share in PC gaming and graphics? was a goal'
10:08PM EDT - SVP and Chief Architect of Radeon Technology Group (RTG)
10:07PM EDT - Raja Koduri on stage
10:07PM EDT - Talking about Polaris, 7th Gen and the future
10:07PM EDT - Going to discuss 7th Gen APUs
10:06PM EDT - Goal is to lead the GPU industry for 10 yeas
10:06PM EDT - 9 months since RTG
10:06PM EDT - About immersion and interactivity
10:06PM EDT - 'Delivering immersive experiences'
10:05PM EDT - CPU: Bristol Ridge and Stoney Ridge, Second-Gen Excavator. http://www.anandtech.com/show/10362/amd-7th-generation-apu-bristol-ridge-stoney-ridge-for-notebooks
10:05PM EDT - graphics and compute
10:05PM EDT - GPUs: Radeon RX 480, $199, June 29th. http://www.anandtech.com/show/10389/amd-teases-radeon-rx-480-launching-june-29th-for-199
10:05PM EDT - AMD is about leadership and technology
10:05PM EDT - Last year, first HBM GPU
10:05PM EDT - Along with this live conference, AMD news about GPUs and CPUs has just hit the wire
10:05PM EDT - 'Practically every console has an AMD APU in it'
10:04PM EDT - The mission
10:04PM EDT - Lisa Su on stage
Facebook
Twitter
RSS
29 Comments
View All Comments
Sttm - Tuesday, May 31, 2016 - link
Where is Zen?Sttm - Tuesday, May 31, 2016 - link
Okay so they have an engineering sample and a silly PR video.bikal adhikari - Tuesday, May 31, 2016 - link
Well zen is set to reales in Q4 so I don't know what you were expectingjunky77 - Wednesday, June 1, 2016 - link
Is it 40% IPC increase including the HT?ruthan - Wednesday, June 1, 2016 - link
Just one more fail from AMD..Seriously, you started presentation with 10 years old success stories, in this age in AMD were different people.
About Zen- only empty promise, APU small upgrade for low end, because Intel already has better IRIS APUs.
Radeon - 150W and 5TF, low base clock, G1070 has 150W and 6.5TF and as we know, for AMD theoretical performance doesnt translate into real performance usually so good as in case of Nvidia, so its probably something like 4TF - G970 for $200, instead of 300$ for G9720.. and G1060 will smash it in performance per watt and will offer similar price.
Rajas argument about cheap gaming for everyone, i dont take it from someone who worked for Apple, on products for rich only..
And that Crossfire vs. G1080 comparison was ridiculous, same as Doom developers sponsored talk.
Even presenters looked as second grade representatives, no real leaders, i think that AMD life support should be turned off and we new blood and real competitor for Intel and Nvidia.
Do take me wrong, i wished them success, but they are ridiculous.
The_Countess - Thursday, June 2, 2016 - link
"because Intel already has better IRIS APUs."for a price that you can buy 4 AMD APU's for. nobody should get iris unless you like overpaying.
"Radeon - "
everything wrong, and pure unfounded speculation.
the 480 COULD draw 150 watt from its power connectors, but that doesn't mean it does.
nvidia LOWERED it's performance per clock compared to maxwell, while AMD raised theirs and increased clocks.
and you're talk about tflops is just utterly utterly wrong and ridicules.
dinin70 - Thursday, June 2, 2016 - link
"G1060 will smash it in performance per watt and will offer similar price."SORRY????????????
First: of all you know nothing about it.
Second: We'll see.
Third: R9 480 > GTX970. The 970 is @ 350€ (unless you're buying used and dusty...)
Fourth: 1080 = 800€....
Fifth: 1070 = 500€...
Sixth: 1060 = probably 350€
So you're reaaaaaaaaally off reality
If for High-End NVidia is MUCH better (better performance AND cheaper) than AMD. AMD fanboys will try saying the opposite, but it's the case. But for Med-Hidh cards Nvidia has ALWAYS been much more expensive and slower...
380 > 960 and cheaper
390 > 970 and cheaper
Stop with your fanboyism... Jesus, I hate so much NVidia users for this. You don't even see that a 60fps on a 970 is smaller, YES SMALLER than a 70fps on a 390. You're worse than Apple fanboys...
Jesus... I own a BMW and WILL always prefer riding BMW than Audi, but that doesn't mean the A3 is in any way a cheaper, as comfortable, and more spacious car than a BMW1...
Fortunately Intel doesn't suffer such clients...
mkozakewich - Wednesday, June 1, 2016 - link
"So after bringing down video card costs, bringing down headset costs will need to be the next big effort."Even children are routinely walking around with $600 devices in their pockets. Honestly, being able to stream to the phone in a Cardboard-like headset would solve the problem of simple VR being accessible. (Not great, mind you, but accessible.)
ShieTar - Wednesday, June 1, 2016 - link
Err, no, children routinely go to school hungry in countries like the US, the UK and Germany. Children with $600 phones constitute a completely irrelevant part of business statistics. Every product that costs more than $100 is only relevant to a minority of people.There is a reason why AMD increased their market share last year even though they could not compete with the top-of-the-line products by Intel and NVidia, and that reason is pricing.